Part of any automaker’s task is to look ahead and develop vehicles that will appeal to the buyer, researching market...
Back in May, we wrote about a collaborative project being undertaken by students enrolled in the transportation design programs at...
Automakers are always looking for different perspectives to further their objectives. The most obvious way to go about getting fresh...
Huey Lee, Creative Director of Mercedes’ Advanced Design California, has been appointed to succeed current Vice President of Mercedes Advanced...
Mercedes-Benz is keen to increase its foothold in the world’s largest car market. The German company has therefore decided to...
California is the largest car market in the US. It’s no surprise then that the State also has the largest...
