“I think what’s really great about this car is that we didn’t set ourselves any rules,” says Jaguar design director Ian Callum. “Don’t try and make it look like an F-Type or give it an E-Type boat tail because that’s nice to have. Just accept the fact that this is a whole new vehicle and takes Jaguar’s rules to a whole new level.”
Watch the video above to see Ian Callum and interior design creative director Alister Whelan discuss the design attributes of the I Pace concept car. The company plans to launch a production version of the all-electric SUV crossover in 2018.