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Chris Bangle on the Toyota Prius Design

I love walking around auto shows with Chris Bangle. He always has a different perspective.

Many of you have likely already seen what Daniel Simon thinks of the new Toyota Prius design. He certainly didn’t keep it a secret, and you can’t fault his argument. So when I happened upon Chris at the Frankfurt show I thought I’d get an earful on why the Prius was a hideous mess, or some other version of the same story.

I’ve written about Chris on numerous occasions and published videos of his views here before. He’s certainly not a man to shy away from controversy and he’s always keen to speak his mind. Sometimes I think he just does it to play devil’s advocate, or to rile people up and provoke a reaction. But one thing’s for sure: he’s always got an opinion.


The thing I love about Chris is that he’s brutally honest. You never need to guess what he’s thinking — he wears his heart on his sleeve and he’ll tell you flat-out. That’s an admirable quality in a man, let alone a designer. Most people I meet keep their opinions to themselves. Perhaps it’s because I’m a journalist and those who don’t know me think I’m a vulture like so many journos out there. But I’m not.

So back to Bangle: His views on the Prius might surprise you, but they’re no less insightful. Watch the video above and let me know your thought in the comments below.

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Founded in 2012, Form Trends tirelessly covers the automotive design industry in all corners of the globe to bring you exclusive content about cars, design, and the people behind the products.